Fly Without Wings

My young toddler asked me an interesting question the other day: “How can Lord Hanuman (a Hindu God and a Noble Hero) carry the whole mountain on his hand?”

It is not important what I answered him, nonetheless, here is an interesting observation: until he asked me this question or sometime before that, he was probably not aware of the fact that he can NOT lift a mountain - or that only a God can perform such a feat!

If he’s not already, very soon he will also realize that he can not fly without wings, walk on the water,  can not reach the stars…

For most of us growing up means - discovering our limitations and frailties every day of our lives…

Wonder what were folks like Graham Bell, Wright Brothers, Edison, Lincoln, Gandhi and more recently Steve Jobs, Richard Branson and President Obama, thinking when they did, what they did?

Great marketing or entrepreneurship always starts by challenging an existing point of view or a belief, and in doing so, necessarily transcends all the frailties or limitations associated with the human mind around that concept.

And that , by the way, is also the 101 for a course in performing miracles or doing great marketing!

This entry was posted on Wednesday, February 4th, 2009 at 6:39 pm and is filed under Emerging Markets, India, Marketing, Start-ups, Technology. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.